MOTOR WORLD

MOTOR WORLD

OVERVIEW

Motor World is a used car dealership located in Central VA. When we first reached out to Motor World it was because their website was not mobile friendly and they had no defined brand. Lucky for us, the owner of Motor World felt the same way! We quickly sprang into action to define the brand, create a new logo, and design a fresh website.

WHAT THE CLIENT HAD TO SAY:

“Mark took my business Motor World, a used car dealership in Madison Heights, VA from 20 website visits a month to 3,000. He also has been and will continue to be a part of our branding from helping create our logo, building our website, to running our Google AdWords, Facebook, Instagram, Etc. I would highly recommend to anyone in the market for such services!” – Adam, Motor World

THE BRAND

Motor World is all about professionalism, honesty, and great customer service. The ownership wanted a logo that would showcase their high quality brand and professional approach to car sales. They wanted something sleek, modern, and easy to see. When we sent them the logo below, they absolutely loved it!

In addition to the Motor World logo, we also created a logo for Huffines Automotive Group. This logo is patiently waiting and will spring into action should the ownership decide to open more locations down the road!

THE BRAND

Motor World is all about professionalism, honesty, and great customer service. The ownership wanted a logo that would showcase their high quality brand and professional approach to car sales. They wanted something sleek, modern, and easy to see. When we sent them the logo below, they absolutely loved it!

In addition to the Motor World logo, we also created a logo for Huffines Automotive Group. This logo is patiently waiting and will spring into action should the ownership decide to open more locations down the road!

THE WEBSITE

When we fist started working with Motor World, they were using an outdated template dealership website that was not mobile friendly. On top of that, their website was only averaging 20 views a month. The old website had a vast number of issues, from not fitting the entire screen, to a poor mobile experience, and a severe lack of brand identity. Not to mention it was missing a substantial amount of important information.

We got to work creating a brand new website for Motor World that accurately displays who they are as a company, what they offer, gives important information on the Motor World team, customer reviews, and the many benefits of choosing Motor World.

We were also able to save Motor World thousands of dollars by linking their current inventory management system directly to their new website. Not only did this save Motor World money, but it allowed them to keep using a system they were familiar with and that worked well.

Motor World is now averaging 3,000 website views per month, up from the 20 per month they had when we first met them.

THE WEBSITE

When we fist started working with Motor World, they were using an outdated template dealership website that was not mobile friendly. On top of that, their website was only averaging 20 views a month. The old website had a vast number of issues, from not fitting the entire screen, to a poor mobile experience, and a severe lack of brand identity. Not to mention it was missing a substantial amount of important information.

We got to work creating a brand new website for Motor World that accurately displays who they are as a company, what they offer, gives important information on the Motor World team, customer reviews, and the many benefits of choosing Motor World.

We were also able to save Motor World thousands of dollars by linking their current inventory management system directly to their new website. Not only did this save Motor World money, but it allowed them to keep using a system they were familiar with and that worked well.

Motor World is now averaging 3,000 website views per month, up from the 20 per month they had when we first met them.

SOCIAL MEDIA

The fact of the matter was, Motor World’s ownership simply did not have the time to give their social media accounts the love they needed to see substantial growth and drive website traffic.

We took over the management of Motor World’s Facebook and instagram accounts and started pumping out engaging, appealing, and helpful daily content. This allowed the Motor World team to focus their efforts on building their business and overseeing the day to day operations of the dealership.

Our approach for the management of Motor World’s social media was centered around the combination of monthly giveaways to drive page traffic and build page growth, daily posts and stories showcasing vehicles, car care tips, and sales, and a monthly ad running to the Central Va region. This three pronged approach has resulted in tremendous social media growth, increased website traffic, more credit applications, and more sales!

We have a lot of fun with Motor World’s social media, and we’re always looking for new, fun, and exciting ways to engage the community and build traffic!

The results and growth have been tremendous, and we’re so happy to work with this great company!

HIGHLIGHTS

  • Increased Motor world’s monthly average website traffic from 20 visitors to over 3,000 visitors.
  • Helped Motor World have their most profitable year to date.
  • Increased Motor World’s email list by over 700 subscribers.
  • Took social media ads down from over $1.00 per click, to $0.10 per click
  • Increased Motor World’s Social Media followers and engagement
  • Helped Motor World increase credit applications and sales.